What is virtual reality? VR usage examples at work


Virtual reality (VR) is a cutting-edge technology that creates immersive, computer-generated environments where users can interact in real time. By leveraging advanced hardware and software, VR enables users to experience fully simulated worlds that feel tangible and responsive. Through devices like VR headsets, users can engage with virtual environments, making it possible to explore, learn, and connect in entirely new ways.
From relaxation and healthcare training to virtual travel and complex simulations, VR offers limitless possibilities. With its various applications across industries and its ability to transform the way we perceive and interact with the world, VR is not just a tool for entertainment—it’s a game-changer for business, education, and beyond.
While they both take advantage of the same technology capability, there’s a distinct difference between virtual and augmented reality (AR). The best way to understand the difference between AR and VR is to consider use cases.
VR immerses the participant into a 100% simulated environment. Inside the headset, they see only a virtual scene.
VR might be used to:
AR literally augments reality. It overlays what the participant sees in the real world with computer-generated content that’s interactive and engaging.
AR might be used to:
While AR has a lot of fantastic applications, for the sake of this article, we’ll stick with exploring VR.
Virtual reality technology relies on specialized devices, most commonly headsets, equipped with stereoscopic lenses that render LED screens in 3D. These lenses create an environment that users perceive as hyper-real, immersing them in a fully virtual 3D world. By looking around and interacting within this simulated environment, users feel transported to another place, whether it's a professional setting, a fantastical world, or a training scenario.
Similar to AR, in some VR applications, the experience of being “in headset” is engineered so that the user also sees text, illustration, or animation overlaying the virtual environment. Within an Immersive Learning experience, for example, this makes it possible for a VR learner to make choices and receive instructions while looking directly at a realistic professional setting.
Virtual reality technology encompasses several types, each offering varying levels of immersion and interaction:
Magic happens inside the headset. VR takes your brain to another place through complete immersion. When you put on the VR headset, you can look all around you and see and hear a virtual world nearly identical to real life. Mentally and emotionally, you feel like you are in that situation.
There are several scientific principles that VR can take advantage of, unlike other forms of immersion like roleplay and 2D simulations.
Let’s look at some areas where VR is already making a difference based upon all of these principles.
VR content built using spatial design principles are the most effective when it comes to Immersive Learning. When properly designed, VR creates and enhances a feeling of complete immersion for the user so that they are able to cognitively suspend their disbelief, engage with the virtual environments as if they were real, and feel a sense of presence.
There are three types of presence that matter in Immersive Learning:
The scientific principles that compose effective VR experiences are married to the need to design realistic experiences. Enter spatial design.
Video game companies have been using VR and AR technologies to cater to gamers since the 1980s. The immersive virtual experience allows the gamer to be the “hero” in the game while interacting within a stimulating virtual environment.
VR gaming used to be for an elite audience of highly tech-minded gamers, but advances in VR and the appearance of gaming startups has changed this paradigm. With its mild learning curve and its addition of musical and social elements, games like Beat Saber have now brought a new audience of gamers to the market because they capitalize on VR with addictive, fun, easy-to-learn games.
Once relegated to the domain of gaming, VR technology has progressed for use in a wide range of fields including education, healthcare, and corporate training. Global events, like the pandemic, have accelerated the use of VR in remote work, social interaction, and virtual travel as well.
Here are just a handful of examples of how VR is being applied in industries beyond gaming..
VR has applications in a lot of healthcare settings, including nursing homes. Nursing home patients often experience loneliness, isolation, and boredom. Sometimes patients with dementia or other issues related to aging can have difficulty remembering things, especially short and near-term experiences. VR makes a difference in the lives of these patients.
A VR experience can allow a nursing-home-bound patient to virtually attend a wedding or visit their childhood home. They might be transported on a nature walk — or even into outer space — stimulating their minds and bodies in service of their overall health and well-being.
Researchers are discovering that leveraging VR to provide a patient exposure therapy is a powerful and effective method of helping them engage, confront, and process phobias, disorders, and trauma. VR enables the patient to safely re-experience a certain type of event within the context of a therapy session.
This technology is a powerful tool for helping patients confront trauma and phobias, and simultaneously gives therapists better insights into how to help their clients and engage in richer discussions.
The Pentagon has leveraged VR and AR to train service members in all branches of the armed forces. Virtual immersion trains service members on aerial combat in a simulator before they ever enter a cockpit and gives infantry and special operations team members practice clearing a room quickly in an emergency. These are only two examples of why, according to Wareable, “VR is training the perfect soldier.”
In addition, armed forces agencies can use VR to collect analytics for performance insights on where to improve training after an operation is concluded. Immersive experiences are so valuable to the military that in 2021, the US Army invested in billions of dollars into AR headsets to last a decade.
According to the Harvard Business Review's 2018 report on the use of mixed reality at work, 87% of enterprise organizations had already tried VR and AR as a training tool to immerse their workers in a unique form of on-the-job training.
At Strivr, we call this immersive learning: an experiential training methodology that uses VR to simulate real-world scenarios and train learners in a safe and engaging immersive training environment. It combines the sense of presence of VR with learning theory, data science, and spatial design to improve effectiveness and user engagement.
Learn more about the Strivr platform.
VR is now a mainstream technology used across all kinds of industries to train and upskill workforces.
In financial services, institutions use VR to standardize and scale effective learning techniques across teams of associates, managers, and even executives. Bank of America has used VR in the form of Immersive Learning to reskill its workforce in a changing corporate landscape.
In the world of logistics, companies use Immersive Learning to improve supply chain efficiency, train workers on loading techniques, and ingrain safe behaviors across the workforce. Likewise, in manufacturing, VR training is excellent for skilling workers at scale and significantly reduces training times and safety incidents.
And on the retail front, Immersive Learning has made an enormous impact on companies like Walmart, Sprouts, and Verizon, which need to get large numbers of people trained in areas like customer service, company culture, and what to do in the event of a store robbery.
Immersive Learning and VR, in general, have enormous applications across all kinds of industries, offering a range of benefits.
Discover more industry-specific VR use cases and training topics:
VR is an excellent tool for many industries, from practical training to convenient conferencing and entertaining experiences. It’s particularly useful in engaging learners while they’re being trained to increase learning and retention.
Some benefits of VR specific to enterprises include:
While VR is an engaging and exciting technology, it has its challenges.
While the average technology enthusiast enjoys the playful aspects of virtual and immersive environments, VR has broader applications than mere entertainment. As a training tool for both frontline and executive employees, a therapy device for improving mental health and quality of life, and a tool to equip service members of the armed forces with the skills they need in combat, VR is quickly becoming an indispensable technology.
That’s why Fortune 500 companies have already used Strivr’s enterprise software platform to conduct more than 1 million training sessions in VR. Enterprises are seeing a measurable impact in reduced training time, increased customer satisfaction, and greater overall confidence of employees.
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